The Agrotica International Fair has become an annual hub for the exchange of ideas, innovation and technology, as well as new products and services for the primary sector, which, after a two-year absence due to the COVID-19 update, took place on 20-23 October 2022 in Thessaloniki.

A large number of farmers – and not only – from Greece, the Balkans and the South East Europe passed through the gates of the HELEXPO International Exhibition Centre to have a close look at the solutions and proposals presented by the major industries and companies representing new technologies and all the latest developments in machinery, supplies and equipment for the agri-food sector – proof that the sector is hungry for information and meaningful commercial contacts in the context of the 29th International Exhibition of Agricultural Machinery, Equipment and Supplies.

NEUROPUBLIC, a pioneer in the green and digital transformation of Greek agricultural production, participated in the first post-pandemic edition of the exhibition – a benchmark for the agricultural world. In a specially designed central booth, the Greek company welcomed a large number of farmers, agricultural consultants, agronomists, geotechnicians, researchers and representatives of companies in the field who wanted to learn more about its integrated proposals.

Specifically, visitors of Agrotica 2022 showed particular interest in smart farming, realizing that it is a one-way street for the sustainable future of the primary sector. It is characteristic that a large percentage of those who browsed the NEUROPUBLIC stand were already informed about its gaiasense smart farming system, as well as the gaiasense app, which frees producers’ hands and helps them to better and more effectively manage their agricultural activities with a “click” from their mobile phone. In fact, they had the opportunity to test the app live and see its updated capabilities thanks to two new additions:

1. The ability for each producer to manually register his/her parcels of land, drawing his/her fields on the map easily through the mobile phone, and

2. The cultivation work calendar, which helps the farmer to have on his mobile phone, easily and quickly, a detailed record of all the work in the field, such as irrigation, plant protection, fertilization, harvesting, cultivation care and soil management, in each of his individual parcels, to be sure that there is no risk of losing the diary and his history from the application, and to “green” his production, in line with the requirements of the new CAP.

Meaningful discussions and contacts, innovative solutions, detailed information. NEUROPUBLIC’s participation in Agrotica 2022 was a success and confirmed its leading position in the digital transformation of the primary sector and agri-food, in general.